Reading Time: 2 minutes There is a big new in data protection and business continuity market: StorageCraft Technology Corporation and Exablox Corporation joined forces to completely focus on helping businesses analyse, protect, and store their data. The new entity is the first company to bring together a new approach that recognizes the disappearing lines between primary and secondary storage as well as between data availability and data protection. A new big player will appear and will be interesting see how it will be positioned compared to other products and considering existing OEM and Technological partnership from both companies.