Reading Time: < 1 minute

On Tuesday, Oct. 14, 2014 at 9 a.m. CEST, the event will kick off with a keynote presentation featuring VMware CEO Pat Gelsinger. Gelsinger will discuss strategies for competing and winning in today’s dynamic business environment — as old, rigid structures melt away and increasingly liquid businesses use technology in new and innovative ways to gain competitive advantage.

The keynote presentation will include key announcements, discussions and demonstrations of VMware’s software-defined approach and the combined power of its solution portfolio.

On Wednesday, Oct. 15, 2014, starting at 9 a.m. CEST, VMware President and COO Carl Eschenbach and CTO Ben Fathi joined by a group of senior execs from various VMware business units will showcase the latest end-user computing, software-defined data center and hybrid cloud software solutions that are already making IT more capable, more accessible, more reliable — and delivering real results for VMware customers.

The keynote webcast will also available live and on-demand at VMware Now, the online destination for breaking news, product announcements, videos and demos.